The Scientific Marketer

On control groups, lift, direct marketing and analytics . . . mainly

14 May 2007

Target Marketing

This report says we shouldn’t just call people up and try to sell them stuff all the time. Yeah, right. No listen. It says that inbound works better, and less is more. We have to mix it up a little and target better. Target better? We are the kings of target marketing. We are? We are! And our target is to call as many people as possible and try to sell them things!

Labels: cartoon, negative effects, targeting

posted by njr at 08:01 PERMALINK

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